Where better to post this than the bacon cheeseburger thread? Wendy's burger chain is planning to introduce surge pricing.
Uber, Amazon and airlines use surge pricing. Wendy's will now introduce it, joining more companies that adjust prices based on real-time demand.
www.usatoday.com
Uber uses surge pricing to entice more drivers to a busy time or place with better pay. But apparently, the theory here is that when you are already having to stand in a longer line, you should also have to pay more for the same food. The new CEO is planning to spend $30 mil on this initiative. How about give him the boot, and use that money to pay the workers better?